Privacy Policy

1. Information We Collect

Personal Information

We may collect the following personal information when you register, book a ride, or interact with our Services:

• Full name
• Mobile phone number
• Email address
• Pickup and drop-off locations
• Payment details (processed securely via third-party providers)
• Any additional information you voluntarily provide (e.g., feedback or support requests)

Non-Personal Information

We may automatically collect the following non-personal data:

• IP address
• Browser type and version
• Device type, operating system, and unique device identifiers
• Pages visited, time spent, and referral sources
• Location data (with your consent, for providing ride services)

2. How We Use Your Information

We use the collected information for the following legitimate purposes:

• To provide, operate, and improve our Services, including ride booking and matching
• To process payments and issue invoices/receipts
• To communicate with you regarding bookings, updates, and customer support
• To enhance safety and security for users and drivers
• To detect, prevent, and address fraud or technical issues
• To analyze usage trends and improve user experience
• To comply with legal obligations

3. Sharing of Information

We do not sell, rent, or trade your personal information. We may share your information only in the following limited circumstances:

• With drivers or transportation partners to facilitate your ride
• With trusted third-party service providers (e.g., payment processors, cloud hosting, analytics) who are contractually bound to protect your data
• When required by law, regulation, or legal process
• To protect the rights, property, or safety of Yella Taxi, our users, or the public

4. Cookies and Tracking Technologies

We use cookies, web beacons, and similar technologies to:

• Enhance website functionality and performance
• Remember your preferences and login status
• Analyze traffic and usage patterns
• Deliver relevant content and marketing communications (with your consent)

You may disable cookies in your browser settings, but this may affect certain features of our Services.

5. Data Security

We implement reasonable technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no internet-based service can be 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Policy, or as required by applicable laws and regulations.

7. Your Rights and Choices

Subject to applicable laws, you may have the right to:

• Access the personal information we hold about you
• Request correction or deletion of your data
• Withdraw consent for certain processing activities
• Object to or restrict processing of your data
• Request data portability

To exercise any of these rights, please contact us using the details provided below.

8. Third-Party Links and Services

Our Services may contain links to third-party websites or integrate third-party services. We are not responsible for the privacy practices or content of such third parties.

9. Children’s Privacy

Our Services are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware of such collection, we will take steps to delete the information promptly.

10. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated “Last updated” date. Your continued use of our Services after changes constitutes acceptance of the revised Policy.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

• Email: info@yella-taxi.com
• Phone:+91 99942 77955
• Address: Shop No 10, OMR, Kalavakkam Thiruporur, Chennai, Tamil Nadu 603110, India